Yesterday, formerly talented NFL wide receiver Chad Ochocinco (née Johnson) reported on Twitter that his rental Escalade was broken into, with his wallet, credit cards, and iPod being taken – thus ruining his potential trip to IHOP (now international!). Naturally, the item he declared that he missed the most was his Starbucks Gold card. Not [...]

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What could be better than getting a foul ball at a major league baseball game? In my opinion, not very much. But, what happens if said ball winds up in your beer? You might be a reasonable person and take the ball out, dry it off, and go on your merry way. Or, like the [...]

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Quick – which US states are the only ones not to sell booze on Sundays? Utah? Nope. North Dakota? Not even close. How about Indiana and Connecticut being the two remaining islands of purity… but not for long. You see, this past Tuesday, the Nutmeg State finally decided to give in, with Connecticut Governor Dannel [...]

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Watch out ketchup – Hidden Valley is coming for you. In a new, straight-forward marketing campaign, the purveyor of the famous ranch dressing is taking the ubiquitous condiment head on. As you can see from the bottle above, Hidden Valley wants to be the “new ketchup” for the American consumer. I like the aggressive messaging [...]

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Maybe PepsiCo should stay away from branding makeovers. You think they would have learned their lesson after the Pepsi logo change back in 2008, at a reported cost of over $1 million on design alone – and in the process destroying an iconic image. Alas, the answer appears to be no. Another of PepsiCo’s classic [...]

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PepsiCo, owner of the Tropicana line of juice products, has found a new way to squeeze revenue from the orange branch of their family tree. Leveraging consumer’s misplaced fixation on low-calorie, low-sugar alternatives, Tropicana has been selling Trop50, a juice with “50% less sugar and calories.” This doesn’t sound like an unreasonable idea until you [...]

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If there is one thing I can appreciate, it is dedication to the craft of food preparation. Certainly the taste of food is the most important thing, but when combined with the extra layer of attentive detail, the experience can really be inspiring. One of the reasons I love sushi is because it often combines [...]

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One of the last places you would probably look for art is the supermarket. But as you can see from the picture above, there are stores out there that feature some of the most original creativity around via soda displays. I’m not sure if these displays are made by store employees or the folks from [...]

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One of the most famous brands in US history had a rough week last week. In case you haven’t heard, Twinkies, and parent company Hostess, declared bankruptcy last Wednesday – for the second time – and are inching closer to the abyss of extinction. Yes, the golden sponge cake with a creamy vanilla filling could [...]

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No one would doubt that America’s favorite food is pizza. As a result, people have come up with all kinds of ideas to try and take pizza to an even higher level, even though it has long since reached its innovation peak. Cheese-stuffed crust? Unnecessary. Pizza in a cone? The flat stuff works just fine. [...]

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