In what will likely be good news to soft drink connoisseurs out there, Pepsi has announced that on December 28th, they are bringing back a version of their recipe with cane sugar instead of high fructose corn syrup for a couple months.  While I am not a big fan of soda in general (or ‘pop,’ so [...]

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Under the title, “If Birds Pooped Candy”, AdRants reports on a recently aired Coke Zero ad titled “Unbelievable”:
Created 15 months ago by Weiden + Kennedy and directed by Buck Production, this “epic rock opera” for Coke Zero features “a singing bear, candy-pooping birds, an elk with sausage antlers, g-string wearing antelopes and honeycomb encrusted sheep.”

Ooooook. [...]

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This one is from the 60’s.  I didn’t realize Dr. Pepper gave you so much pep. Those people are having fun. I guess I need to drink more Dr. Pepper.

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Due to gentle goading from Eick, I shall wade into the beautiful, twisted world of Would You Rather.
Option #1: You can never drink coffee again

Option #2: You can never drink soda again.

Things to consider: A wonderfully legalized drug, caffeine chews you up, spits you out and laughs in your face. You feel great one [...]

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One of the lead stories in this week’s Adage magazine is about a new marketing effort by Coca-Cola to try and get consumers of Mountain Dew to switch to the Coca-Cola produced Vault.  The crux behind this new effort is an unusual coupon giveaway that I’m a little skeptical of in terms of potential effectiveness.

Here’s [...]

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Remember Pepsi Blue? I sure do. The summer after I graduated college, I was visiting my then girlfriend in NYC and stumbled across a free Pepsi Blue giveaway a full 6 weeks before the product officially hit the market. As a soda freak, I was still in a months long state of euphoria [...]

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I love soda. I drink almost exclusively diet soda though, because if I drank as much regular soda as I’d like, I’d probably be a giant fat ass. But let’s be honest, diet soda tastes shitty.  Yeah, Coke Zero is decent, as is Diet Dr. Pepper, but we all know it’s a half-assed substitute for [...]

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Word on the street is that the “Classic” will no longer be attached to Coke.  This closes an interesting chapter for the soda giant – the Classic title distinguishing the soda from its “New” version unvelied in the mid-1980’s.

Oh, New Coke, has it really been 24 years since you burst onto the scene?
Ahh, the memories.
If only Coke could [...]

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Beloved soda company Jones Soda has apparently decided to not release a 2008 Holiday, Christmas or Chanukah pack like they have in years past. The company that brought us Turkey & Gravy and Christmas Ham soda is, instead, selling four-packs of three new holiday flavors, Candy Cane, Pear Tree and Mele Kalikimaka (a pinneapple & coconut combo).  [...]

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We bash and mock food companies quite a bit around here, and rightly so, there are a lot of terrible and ridiculous marketing decisions that get made by corporate America. But sometimes, a company actually listens to what consumers are saying, understands the problems people are complaining about, and addresses them.  Such is the [...]

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Yet another one of the crazy Pepsi flavors they make over in Japan, much like the Ice Cucumber flavor I posted about this spring.  AV Club has a taste test and review.

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Pepsi seems to be going a little bonkers right now re-designing the logo’s and bottles of not just Pepsi, but other products they make such as Mountain Dew and Tropicana Orange Juice.

What do you think?
H/T to Under Consideration & Buzzfeed.

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Editors Note: This is a guest post by my good friend Cary. After months of not seeing any A&W or Sunkist floats in stores, I discovered one while visiting him in September. Below, Cary describes what ensued after this purchase was made:
Eick came to visit me about a month ago, with myself and the fiancé [...]

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How many Mountain Dew’s would that be exactly? I’m guessing somewhere between 1 and 1,460 depending on your passion for the beverage. Why am I speculating how much a year’s supply of the Dew is? Well because that’s one of the prizes Mountain Dew is offering for their contest for the best idea for [...]

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I’m gonna get right to the point: I can’t figure out how to put the accent over the “e” in Ole. So just deal with it.  No wait, that wasn’t the point.
I’m going to get right to my other point: This drink was awesome. I’d like to say something right up front: I am [...]

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I mean, doesn’t he stand for fairness and justice? Where was the fairness for Crystal Pepsi drinkers across America who had their new favorite soda ripped away from them so quickly after its release? I demand an investigation. This dude in the crowd at the DNC convention is with me:

Via Gawker.

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Gyrating deer in bikinis, bears getting lapdances, and, according to The Independent, “Shots of Orangina bottles exploding between the thighs of zebras and squirting on to the breasts of other animals.”

(Photo via Ad Freak)
These are all scenes from a 60-second Orangina ad that has been airing the last few weeks in Britain and drawing numerous [...]

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Thanks to the always interesting blog Agency Spy, I read about a story from Brand Republic which noted that yet another Olympic team thought it would be a great idea to imitate the Chinese people by pulling back the corners of their eyes. However, instead of just an egg on their faces, they happen to [...]

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Did it really take Dr. Pepper this long to think to enlist someone with the name Doctor? Wow. Well, better late then never. Dr. Pepper has now unveiled what is the first of their new, “Trust me, I’m a Doctor” series of ads (an additional ad will feature Kelsey Grammar…aka Dr. Frasier Crane, [...]

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Is the “pop pop click click” noise made when you tip a glass bottle upside down, such as a Snapple or Nantucket Nectars bottle, and hit the bottom of the glass.  I guess some people do this to help mix up any chunks lingering around the bottom.  I just do it because the sound of [...]

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