I didn’t realize we were still so obsessed with space. What is this, 1971? Sending product X into space is still a thing? Really? Yes. Apparently it is. Today coming across the So Good news desk is a report that Natural Light is the first beer in space. Now first off, count me as a [...]

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In an attempt to turn around a weakening market share in the US, Anheuser-Busch InBev announced yesterday that it was bringing another unnecessary product to market. Similar to the lame ducks of Bud Light Golden Wheat and Bud Light Lime introduced in recent years, AB is taking another long shot at success in Bud Light [...]

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Like many of you, during college I was not afraid to buy and drink a ton of the cheapest beer I could get my hands on – Stroh’s, Hamm’s, Schaefer, Old Milwaukee, among many others. And while many of these brands have been driven into obscurity, I recently read that old, reliable Pabst Blue Ribbon [...]

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As my family and I were preparing for the Wisconsin Badgers/Nebraska Huskers football game the other day, my dad pointed out how many types of beer were in the cooler. We were surprised to find there were at least six, ranging from light draft beers to fancier artisan brews. I began wondering how much we [...]

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“…and that’s it for news. Kevin, what does our beer forecast look like?” “Right now we’re seeing a lot of beers turning dark brown, with Oktoberfest and pumpkin flavors raining down all over the shelves…” “…Pretty soon we’ll be heading into the winter months, where we will see more aromatic, maltier ales gathering with hints [...]

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Chick Beer. Would anyone, man or woman, ever want to be seen drinking this? For some reason I’m totally thinking about THIS right now.

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In these dog days of summer, I will do anything to beat the heat.  Well, almost anything. That important caveat is a direct result of a trip I took last weekend.  Driving back to town from a nearby swimming hole, with the sun scorching everything in its path, I pulled over at a convenience store [...]

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Jayson Werth is a Washington Nationals right fielder. A right fielder who they paid $126 million to sign for 7 years. He is currently batting .212. If you are not a baseball fan, let me break it down for you: that is bad. No wait, let me break it down for you further: that is [...]

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While it pains me to write anything to do with the New York Yankees, the story about the fan that caught Jeter’s 3,000 hit, which happened to be a home run ball, is pretty cool. A 23 year-old Yankees fan from just north of the city caught the famous ball, and then graciously offered to [...]

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Budweiser is encouraging men across America to grow a beard and stop shaving until World Environment Day on June 5th. The campaign, being promoted on Budweiser’s Facebook page, is called “Grow One, Save a Million.” Budweiser points out that the average man uses 5 gallons of water each time they shave. Apparently they also walk [...]

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