The other day, I came across an issue of Beverage Digest which outlined the volume of sales and market share for all sodas during 2007 (American sales only). After talking with the publisher, I obtained permission to share some of this information with my readers.
(Photo via what are words worth wordsworth)
This data is surprisingly difficult to find online, but I believe it to be the kind of information that my readers, and consumers in general, are interested to know. The following list takes into account sales information from all sources, retail, fountain and vending. It includes soda and energy drinks, but does not include bottled water, sports drinks or bottled tea.
The number listed after each soda represents the 2007 market share for that soda. So, for example, 17.2% of all soda’s sold in America last year were regular Coca-Cola.
The Top Ten Best Selling Sodas of 2007
1. Coke Classic 17.2%
2. Pepsi Cola 10.7%
3. Diet Coke 10%
4. Mountain Dew 6.6.%
5. Diet Pepsi 6%
6. Dr. Pepper 5.9%
7. Sprite 5.6%
8. Fanta 1.8%
9. Diet Mountain Dew 1.6%
10. Diet Dr. Pepper 1.6%
Coke Zero failed to crack the top ten, but its sales are growing at a rapid pace. I’d expect to see it in the Top 10 by the end of 2008.
Hey, maybe I’m just a soda/food/Top Ten geek, but I find this stuff fascinating.
So what do you think So Good readers? Do any sodas on this list surprise you? Any that you are shocked didn’t make the list?
55 responses so far ↓
1 Anonymous // Mar 28, 2008 at 1:44 pm
was fanta’s place based on one particular flavor? combined sales?
2 looj // Mar 28, 2008 at 2:14 pm
yeah fanta’s inclusion seemed surprising. i thought redbull might be in there, but i guess people can only drink so many energy drinks. plus that market is increasingly fragmented.
3 Youppi // Mar 28, 2008 at 2:17 pm
you go, Mountain Dew!
poor, poor Sprite… I actually prefer 7up, which i was saddened to see didn’t even make top 10. I guess that pomegranate 7up didn’t help…
4 Eick // Mar 28, 2008 at 2:22 pm
I was wondering the same thing about Fanta. I’d have to assume that it includes all Fanta flavors, because, for example, Sunkist Orange soda isn’t on the list, and according to Wikipedia, it’s still the best selling orange soda.
That being said, Fanta orange is the strongest competitor to Sunkist, and Coke owns Fanta now, so its sales numbers are probably growing.
5 Mario Lopez // Mar 28, 2008 at 2:48 pm
What about Cheerwine??
JRT
6 Soupy Trumpet Blasts from the Web 3-28-2008 | Soupy Trumpet // Mar 28, 2008 at 3:06 pm
[...] sogoodblog.com The Top Ten Best Selling Sodas of 2007 [...]
7 lists 4world » The Top Ten Best Selling Sodas of 2007 // Mar 28, 2008 at 4:33 pm
[...] Source: So Good [...]
8 Hillary // Mar 28, 2008 at 4:45 pm
Ew…I hate soda. Ha. Looks like there is some domination on the market, as if we didn’t know.
9 dj // Mar 28, 2008 at 10:03 pm
I’m surprised that Mt. Dew is so high and that Sierra Mist isn’t on the list. I’m constantly forced to drink SM because nobody has 7Up anymore.
10 The Top 10 Best Selling Sodas of 2007 | So Good | TopTenCity.com // Mar 29, 2008 at 11:43 am
[...] The Top 10 Best Selling Sodas of 2007 | So Good [...]
11 BS // Mar 29, 2008 at 7:57 pm
Where is cherry chocolate rain Dr. Pepper???
12 hotzonemedia // Mar 31, 2008 at 3:35 am
Dr Pepper is our choice…
Hotzone Media
13 The Top Ten Best Selling Sodas of 2007 | ReadBurner // May 24, 2008 at 10:38 am
[...] 1shares The Top Ten Best Selling Sodas of 2007 Eick via So Good on Fri, 28 Mar. 2008 The other day, I came across an issue of Beverage Digest [...]
14 BloggingZoom The Top 10 Best Selling Sodas of 2007 | So Good // May 30, 2008 at 6:13 am
[...] The Top 10 Best Selling Sodas of 2007 | So Good By sogoodblog 62 days ago from http://www.sogoodblog.com [...]
15 Spinning the Coke bottle « Worth Your Weight // Jul 18, 2008 at 11:53 pm
[...] Diet Coke was the third best-seller of any soft drink in 2007 with 10 percent of the market share, according to Beverage Digest. It just made me laugh to see how Sourcewatch chose to spin this connection between JFS and the Coca-Cola Company. Of course, another way to spin it actually results in the exact opposite “potential bias.” Imagine, Junkfood Science is written by someone with a link to a weight loss diet company! [...]
16 Luke // Jul 31, 2008 at 11:38 am
So what your saying is Surge didn’t make it.
17 Yeorwned // Aug 1, 2008 at 10:21 am
lol @ luke
18 jarted // Aug 17, 2008 at 4:26 pm
i think dr pepper should be 2 or first,although im being selfish to dr pepper, I LOVE IT
19 jarted // Aug 17, 2008 at 4:26 pm
and vault
20 Marecki // Sep 26, 2008 at 9:36 pm
I am not a soda drinker, but I do fancy Fresca. How did that fair on the overall list?
As for Fanta, I will drink it as long as it is imported from Europe where it has a very subtle and pleasant taste, unlike the American version where it tastes like Sunkist and Slice, over-sweetened and artificial.
21 Jordann // Oct 13, 2008 at 8:44 am
I prefer Mountain Dew out of everything.
I can’t believe that a diet drink beat it.
Oh and Dr. Pepper is gross.
22 berto // Oct 19, 2008 at 2:23 am
i cant believe 7up or sierra mist didnt crack the top ten.. especially sierra mist… i think that cranberry mist is amazing… what i wonder is what position did anybodys rootbeer did???
23 VAULTFAN // Oct 22, 2008 at 11:39 pm
Fanta shouldn’t b on there. And MOUNTAIN DEW SUX!!!!! GO VAULT!!!GETSOME!!!
24 jes // Oct 27, 2008 at 8:51 pm
what happened to root beer??!!
25 What Is the Best Selling Soda - Dogpile Web Search // Nov 9, 2008 at 4:21 pm
[...] Search on Soda Sales Sponsored by: http://www.HelloLocal.com/ • Found on Ads by Google The Top 10 Best Selling Sodas of 2007 | So Good A list of the ten best selling sodas of last year. [...]
26 Johnny // Nov 12, 2008 at 1:36 pm
I am a Coke Zero fiend, it is all I drink unless I’m somewhere that doesn’t have it, in which case I drink whatever Diet soda they have – I like Diet Coke next best.
Coke Zero should not only make the top 10, but even the top 5, sometime soon.
27 Your page is now on StumbleUpon! // Mar 2, 2009 at 11:20 pm
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28 liam // Mar 17, 2009 at 8:08 pm
IRON BREW!!!!!!!!!!
29 Xenomorph // Jul 7, 2009 at 2:30 pm
Awesome! Nice to see Dr. pepper on the list. It’s a shame a lot of people haven’t discovered how good it really is, even all the special flavors. Took me a while, several tastes, now I absolutely love the stuff and everything else sucks. Pepsi and Coke, totally gross!
30 Phillip // Sep 18, 2009 at 3:38 pm
Coke is terrible Dr.Pepper all the WAY!!!!!!
31 Random News Update Thread - Page 131 - Talk Wrestling Online // Dec 9, 2009 at 11:06 am
[...] coke sells better than anyother prduct made by coca cola… Not by any figures I have found. http://www.sogoodblog.com/2008/03/28…selling-sodas/ [...]
32 Ben // Dec 19, 2009 at 9:20 pm
I’m surprised That Dr. Pepper isn’t up there.
33 call me,Pepper...DR. Pepper... };) // Jan 20, 2010 at 11:12 pm
eh…I’d say Dr. Pepper is great, ain’t it great…ummmm…..tasty…..
34 alex flax // Feb 13, 2010 at 4:30 pm
coke zero is poised to take over!!!!!!!!!
35 Sprite is Rite // Feb 15, 2010 at 11:58 am
Sprite all the way
gf 5.6%
36 Soft Drinks Analysis | eHow.co.uk // Feb 28, 2010 at 7:58 am
[...] Sogoodblog: The Top Ten Best Selling Sodas [...]
37 Soft Drinks Analysis | eHow.com // Mar 23, 2010 at 9:39 pm
[...] Sogoodblog: The Top Ten Best Selling Sodas [...]
38 7up Signage - Color on Flickr - Photo Sharing! // Jul 19, 2010 at 11:41 pm
[...] don't think Coke and Pepsi had any competitions which came near to them. http://www.sogoodblog.com/2008/03/28/the-top-ten-bes t-selling-so… http://www.americasbestonline.net/index.php/pages/so ftdrinksbest… There you have it. As for the old [...]
39 Reilly // Aug 5, 2010 at 12:58 am
@Mario Lopez
I was wondering the same thing! I live in North Carolina and Cheerwine is really big out here.
Although i have lived in 3 other states (maryland, Illinois, New Jersey) and none of them even knew what cheer wine was. it isnt as big of a soda as the world known sodas are.
40 I'm just curious.. - Page 4 - SmallWorlds Forum // Aug 8, 2010 at 8:51 pm
[...] http://www.sogoodblog.com/2008/03/28…selling-sodas/ http://www.energyfiend.com/2007/03/top-10-soft-drinks http://www.bevnet.com/bevboard/bevbo…as-2008-a.html [...]
41 erik // Aug 18, 2010 at 11:36 pm
you guys are crazy coke is the best…all day forever go coca cola….
42 Top Ten Sodas // Sep 7, 2010 at 9:40 pm
[...] 10 Sodas interactive top ten list at TheTopTens. Vote, add to, or comment on the The Top 10 Sodas. The Top 10 Best Selling Sodas of 2007 So Good – A list of the ten best selling sodas of last year Best Soda Flavors – Top Ten List – Best Soda [...]
43 Oreo // Sep 22, 2010 at 9:31 pm
I thought root beer would be there now I’m kinda sad I want soda real bad now
44 Best Selling Candy | So Good // Oct 27, 2010 at 3:00 pm
[...] candy products/brands in the United States. As I’ve learned in the past when compiling best selling soda and best selling beer lists, this information can often be notoriously hard to track down. [...]
45 twizzlers // Nov 1, 2010 at 8:59 pm
yaaaa sprite there you go!!!!
46 Soda Choices At The Lounge - Tangiers Tobacco // Nov 15, 2010 at 3:30 pm
[...] this from a site about a study Beverage Digest did in 2007 The Top Ten Best Selling Sodas of 2007 http://www.sogoodblo…-selling-sodas/ 1. Coke Classic 17.2% 2. Pepsi Cola 10.7% 3. Diet Coke 10% 4. Mountain Dew 6.6.% 5. Diet Pepsi 6% [...]
47 Vance // Dec 4, 2010 at 3:29 pm
Clearly, drinking soda of any kind has no positive effect on the spelling, punctuation or grammatical skills of soda fans. I draw from the comments on this website that if American progress and ingenuity depended on our collective command of English, we would be Haiti.
Maybe consuming pop actually promotes illiteracy.
48 Tom // May 6, 2011 at 12:10 pm
I can’t believe that many people actually buy coke! It’s like drinking fizzy syrup!
49 mello // May 19, 2011 at 8:41 am
yeah dr.pepper go your the best take that coke
50 Sanford // Jun 12, 2011 at 5:26 pm
Always & Forever, I only buy RC Cola.
The First
The Original
& still the best, Cola.
1885 it went on sale
Made by 7-UP
51 Mmm // Apr 27, 2012 at 1:02 am
Rregional popularity?
Different beverages dominate certain parts of the country- I’d like to see some research about that. A map would be cool.
Dr. Enuf is big in East Tennessee.
Cheerwine big in NC
Dr. Pepper dominates Western VA.
I want to know what’s the best root beer and the best ginger ale. The best ginger ale is definitely Blenheim Ginger ale from South Carolina.
52 Esha Patel // Oct 2, 2012 at 6:28 pm
YES COKE IS THE BEST DRINK EVER SORRY OTHER SODAS’!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
53 soda lover // Oct 14, 2012 at 3:23 pm
i thought that pepsi would had won but it did’nt and everbody go to sharika ugly faces and tellis she uglyor pretty when u are done saying if she ugly pretty or ok tell me and trust me i will check it and we will have a hell of our lives talking bout it and please follow me on twitter at CamillaReed1 ok and im very sexy ok bye
54 soda lover // Oct 14, 2012 at 3:26 pm
and also don’t forget to vote for president Obama
55 Del Conner // Oct 22, 2012 at 2:55 pm
Dr. Physick Black Cherry is still America’s first (1807) and best (2012). Visit Historic Philadelphia and try some. Pure Sugar Cane!
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