Tom Colicchio Hawks Diet Coke Eick February 23, 2009 Advertising, Soft Drinks, Top Chef 1 Comment I love soda. I drink almost exclusively diet soda though, because if I drank as much regular soda as I’d like, I’d probably be a giant fat ass. But let’s be honest, diet soda tastes shitty.Â Yeah, Coke Zero is decent, as is Diet Dr. Pepper, but we all know it’s a half-assed substitute for the real thing.Â That’s why it’s so interesting to see Tom Colicchio, someoneÂ renowned for the judgment of his palate and taste buds through his role as head judge on Top Chef, hawking Diet Coke.Â If you didn’t catch his new Diet Coke ad during the Oscars last night, here it is: Via Slashfood. The following two tabs change content below.BioLatest Posts Eick Latest posts by Eick (see all) Fast Food Bracket Round 1: Jack in the Box vs. Five Guys, KFC vs. Checkers - March 3, 2016 BK’s “Polygameat” Campaign Shockingly Similar to Wendy’s “Meatatarian” Campaign - September 16, 2014 Surge Wins Discontinued Foods Bracket! - April 12, 2013 One Response Leave a Reply Cancel Reply Your email address will not be published.CommentName* Email* Website Current [email protected]* Leave this field empty Notify me of follow-up comments by email. Notify me of new posts by email.