So Good previously wrote about plans for a new Western Bacon Thickburger Hardee’s ad starring Top Chef host Padma Lakshimi. Well that ad has now been released, and it does not disappoint. This ad is HOT. AdRants says the commercial “redefines food porn.” Watch Padma seductively eat a burger, even using her finger to grab [...]
Entries Tagged as 'Top Chef'
Padma Lakshmi for Hardee’s: Burger Commercial or Soft Core Porn? You Make the Call!
by Eick · March 27th, 2009 · 35 Comments
Tags: Advertising · Burgers · Fast Food · Top Chef · YouTube
Padma Lakshmi Now Promoting Hardee’s
by Eick · February 26th, 2009 · 13 Comments
Update: You can view Padma’s seductive new commercial HERE.
Specifically, she’ll be promoting the Bacon Western Thickburger in a new commercial. She joins Head Judge Tom Colicchio, who recently stared in an ad for Diet Coke, in the world of junk food promotion. People Magazine has obtained an image from the new ad which is slated [...]
Tags: Advertising · Burgers · Fast Food · Top Chef
Who Will Win the Top Chef Finale?
by Eick · February 25th, 2009 · 2 Comments
Serious Eats has a nice preview up of tonights Top Chef Finale that I recommend you go check out. They think Stefan has the best odds of winning, at 2-1, with Carla at 3-1 and Hosea at 5-1. As far as odds setting goes, I think that’s dead on, which is why I’ve posted the [...]
Tags: Top Chef
Tom Colicchio Hawks Diet Coke
by Eick · February 23rd, 2009 · 1 Comment
I love soda. I drink almost exclusively diet soda though, because if I drank as much regular soda as I’d like, I’d probably be a giant fat ass. But let’s be honest, diet soda tastes shitty. Yeah, Coke Zero is decent, as is Diet Dr. Pepper, but we all know it’s a half-assed substitute for [...]
Tags: Advertising · Soft Drinks · Top Chef
Chopped: Watered-Down Top Chef?
by Cary · February 18th, 2009 · 19 Comments
Food Network is not particularly known for its innovation. Iron Chef America is a version of Japan’s Iron Chef. Jeff Corwin has a show that directly echoes Travel Channel’s Bizarre Foods. Meanwhile, Will Work for Food is essentially Dirty Jobs with a more annoying, somehow whiter host with food-related jobs. Now we have Chopped, which [...]
Tags: Television · Top Chef
Padma Lakshmi Hawking NYTimes.com
by Eick · December 9th, 2008 · 1 Comment
The New York Times has a new marketing campaign to promote their website called “Conversations.” They’ve produced 12 videos of different celebrities talking about what they read on NYTimes.com. Three of the videos feature celebrities from the world of Food – two feature Top Chef host Padma Lakshmi. Below, she lays on a couch, looking [...]
Top Chef NYC Premiere: Padma Lakshmi is Still Hot
by Eick · November 13th, 2008 · 8 Comments
I don’t have a whole lot of commentary to offer on last nights season premiere of Top Chef other than to note that it might actually be possible that Top Chef host, cooking beauty and lover of pot smoking, Padma Lakshmi is getting hotter each season.
Of course some stuff actually happend on the show. Like [...]
Tags: Top Chef
So Good Blog/News Round-Up 8/26/08
by Eick · August 26th, 2008 · 2 Comments
If you haven’t done so already, become a fan of So Good on Facebook.
Rebecca Scritchfield asks why Crispin Porter execs wrote a diet book.
John McCain can’t stop bashing arugula.
TV Squad doesn’t get the new Burger King commercial.
Wired asks, Should Fast Food Be Banned?
Top Chef’s Marcel is busted for a DUI.
A professional food critic tries space [...]
Tags: Advertising · Blogs · Cooking · Fast Food · News · Recipes · Top Chef
So Good Blog/News Round-Up 7/17/08
by Eick · July 17th, 2008 · No Comments
Slice reviews the Gotham City Pizza.
A man found a knife baked into his Subway sandwich.
Who’s up for a burger crawl?
A DC blogger and a coffee shop owner are in a heated war of words.
Best Bites covers the Good Stuff Eatery opening party.
Elton John now has a Ben & Jerry’s flavor.
Another Top Chef is thinking burgers.
Salad [...]
Tags: Blogs · Burgers · News · Pizza · Top Chef
Good Stuff Eatery Review
by Eick · July 2nd, 2008 · 10 Comments
Yes I know, I’ve written about Spike from Top Chef and his new DC-based burger joint two times in the last three days. But I had to write again. Why? Because tonight I got to attend the media tasting, or the “Friends and Family” night as Good Stuff Eatery dubbed it. Big thanks [...]
Tags: Burgers · Reviews · Top Chef
Spike Getting Ready to Open Good Stuff Eatery
by Eick · July 2nd, 2008 · 1 Comment
On Monday we announced that Good Stuff Eatery, the burger joint being opened by Top Chef’s Spike, had released their menu. Today, we get a preview of his new restaurant, courtesy of Washingtonian’s Best Bites Blog.
They have posted several videos, including a video showing the inside of the restaurant and another showing Spike [...]
Spike Announces Good Stuff Eatery Menu
by Eick · June 30th, 2008 · 6 Comments
I have previously written about the restaurant that Spike Mendelsohn , a top 5 finisher on this season of Top Chef, is getting ready to open. The burger joint, called Good Stuff Eatery, is scheduled to open on July 7th. The restaurant will be located on Capitol Hill, at 303 Pennslyvania Ave. SE.
Personally, [...]
Tags: Restaurants · Top Chef
So Good Blog/News Round-Up 6/13/08
by Eick · June 13th, 2008 · 2 Comments
A “disgusting” burger helped motivate Robert Downey Jr. to quit drugs.
Bacon Unwrapped visits the World Pork Expo.
Grub Street interviews Lisa and Richard about the Top Chef finale.
NYC Food Guy reviews the Big Apple BBQ Block Party.
Impulsive Buy reviews the McDonald’s Southern Style Chicken Sandwich.
Capital Spice has lunch with Spike from Top Chef.
What’s 4 Lunch writes [...]
Tags: Beer · Blogs · Burgers · Cooking · News · Top Chef
So Good Blog/News Round-Up 4/17/08
by Eick · April 17th, 2008 · 1 Comment
Serious Eats has a comprehensive recap of last night’s Top Chef.
Restaurants in NYC must now post calorie counts on their menus.
Domino’s and Pizza Hut engage in smack talk.
Top 10 most disgusting candies ever.
As Coca-Cola profits soar 19%, shareholders are upset about their Olympic sponsorship.
Slashfood shows you how to make hot fudge salsa.
The Bitten Word makes [...]
Tags: Bacon · Blogs · Burgers · Candy · Cooking · Desserts · Fast Food · Health · News · Pizza · Reviews · Salad · Soft Drinks · Top Chef
Top Chef’s Spike to Open DC Burger Joint
by Eick · April 15th, 2008 · 5 Comments
I somehow managed to miss these reports two weeks ago, but thanks to a heads up from Mango & Ginger, I have learned that Top Chef contestant Spike Mendolhson, perhaps best known for his inane and ridiculous collection of hats, is planning to open a burger restaurant in Washington, DC called Good Stuff Eatery.
“I [...]
Tags: Burgers · Restaurants · Top Chef
SNL Spoofs Top Chef
by Eick · April 6th, 2008 · 2 Comments
s n l – t o p c h e f from seriouseats on Vimeo.
H/T to the on-top-of-everything folks at Serious Eats.
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Tags: Comedy · Top Chef · Videos
So Good Blog/News Round-Up 3/28/08
by Eick · March 28th, 2008 · No Comments
Erin Zimmer thinks that Whoppie Pies are the new cupcakes.
Serious Eats reviews this week’s episode of Top Chef.
Grub Street has an interview with booted chef Erik Hopfinger.
Slate has a history of the hangover.
A Georgia bar gives patrons their own personal beer taps.
Red Bull is introducing a new cola.
What do vegans eat makes Herbed cauliflower soup [...]
Tags: Blogs · Cooking · Desserts · News · Salad · Sandwiches · Soup · Steak · Television · Top Chef
So Good Blog/News Round-Up 3/25/08
by Eick · March 25th, 2008 · 3 Comments
McDonald’s has introduced an internal blog for its employees to use to discuss burger related issues.
A new interview with Padma Lakshmi.
The Sixth annual Most Creative Peanut Butter Sandwich Contest winner: Crunchy Chinese Fortune Cookie Sandwich.
The Seattle Cheese Festival has a contest for the best grilled cheese.
Kentucky Grilled Chicken?
Do food stamps make people fat?
Spinach salad with [...]
Tags: Blogs · Burgers · Cheese · Cooking · Salad · Top Chef · celebrities
So Good Blog/News Round-Up 3/12/08
by Eick · March 12th, 2008 · 2 Comments
The 10 geekiest cocktails ever.
Good Magazine looks at America’s tastiest streets.
Endless Simmer notes tonight’s premiere of Top Chef Season 4, and points us to a Washington Post chat with Gail Simmons and Hung.
SlashFood reports on a frozen pizza taste test.
The Delicious Life opines on McDonald’s hash browns.
Chez Pim praises the online cooking show “John Bull’s [...]
Tags: Blogs · Booze · Condiments · Cooking · News · Pizza · Steak · Top Chef · celebrities
So Good Blog/News Round-Up 3/10/08
by Eick · March 10th, 2008 · 1 Comment
My favorite DC falafel joint, Amsterdam Falafel, is now accepting Euros.
Eva Longoria has opened her own restaurant.
Heat, Eat, Review tries Honey Crunchy Chicken Corn Dogs.
Candy Addict reviews a Reese’s Peanut Butter Egg.
Portland now has a vegan strip club.
A long interview with Tom Colicchio & Padma Lakshmi from Top Chef.
The Red Hook taco vendors issue in [...]
Tags: Blogs · Candy · Chicken · Cooking · Steak · Top Chef · celebrities


















