You’ve got to hand it to Burger King. Even in the midst of successful advertising campaigns like the Whopper Freakout, they’ve stuck with the character of the BK King, despite mixed reviews. But now, with the introduction of their new “fun and nutritious” kids meals, they’ve added a brand new BK King character to the mix – Little King, who, based on his shin kicking antics in his first ad, is quite the little brat.
The ads are part of a campaign to promote Burger King’s new version of a kids meal, which features Kraft Macaroni & Cheese, Apple “Fries” and Hershey’s milk.
Apparently Burger King isn’t being very proactive about putting the commercial online, and neither are regular consumers. The only version of the ad I could find is this poor quality video of the last 15 seconds of the commercial, which features the Little King kicking his “dad” in the shins. Fun.