Paris Hilton Unveils Champagne in a Can

Yep, that’s right. Champagne. In a can. Paris Hilton was in Berlin 2 weeks ago to promote the European launch of her new canned champagne, called Rich Prosecco. The product will be officially released in the United States in 2008. Call me crazy, but is this actually not the perfect product for Paris Hilton to launch or endorse? Champagne plus a can. Like Paris Hilton, it’s an amusing mix of high society and trashiness. Check out two of the print ads that Hilton posed for:

Thanks to Yeeeah.