Discontinued Foods Bracket: Jolt Cola vs. Pepsi Blue Eick March 27, 2013 Discontinued Foods Bracket 2 Comments Voting on this match-up is now closed. Jolt Cola (56%) edges Pepsi Blue (44%). Jolt Cola peaked in popularity in the ’90s as one of the first high caffeine sodas. The company filed for bankruptcy in 2009. The brand still lives on after being relaunched as “Jolt Energy.” Pepsi Blue was launched in the U.S. and Canada in 2002 and discontinued in 2004. It still exists in a few other countries. Take Our Poll (Click to enlarge and see full bracket) The following two tabs change content below.BioLatest Posts Eick Latest posts by Eick (see all) Fast Food Bracket Round 1: Jack in the Box vs. Five Guys, KFC vs. Checkers - March 3, 2016 BK’s “Polygameat” Campaign Shockingly Similar to Wendy’s “Meatatarian” Campaign - September 16, 2014 Surge Wins Discontinued Foods Bracket! - April 12, 2013 2 Responses Mark March 27th, 2013 I remember jolt so fondly. All the sugar, twice the caffeine. Fantastic stuff Reply Echo710 March 28th, 2013 This is a tough one… I loved both. Reply Leave a Reply Cancel Reply Your email address will not be published.CommentName* Email* Website Current [email protected]* Leave this field empty Notify me of follow-up comments by email. Notify me of new posts by email.