Today (August 3rd) Domino’s introduced a new item to their menu, Chocolate Lava Crunch Cakes. To help celebrate President Obama’s birthday on Tuesday, August 4th, all Domino’s locations in Washington, DC will be offering a free Lava Cake to anyone who stops into a store between 11 am and 9 pm. More details here.  Fun.

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I’ve mentioned before that Domino’s is a client of mine and my company’s, so some of you are probably wondering what the heck are Chocolate Lava Crunch Cakes?  Well Domino’s describes them as:

oven-baked chocolate cakes, crunchy on the outside, with a rich warm flowing chocolate inside… inspired by a combination of chocolate and textures.

I’m not a chocolate guy myself, but I imagine some people’s mouths just started watering.

5 Responses

  1. Bear Silber

    I saw this promotion…kinda funny…interesting I guess.

    Yeah…this is me mum’s favorite.

    Domino’s a client of yours? What do you do? (if you don’t mind me asking)

    Reply
  2. Eick

    @bear

    I (and my company) do social media consulting for Domino’s, helping them devise and execute their overall social media strategy.

    Also, I just tried the Lava cakes today. Pretty damn tasty. Like a brownie filled with fudge with a crispy outside.

    Reply
  3. Brenda

    I just had the pasta bowls and they were delicious…but the cake was to die for…yummmmmmm
    I would definitely get another cake

    Reply

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