Entries Tagged as 'Advertising'
Burgers and Kate Upton. I love them both. So much so that Ms. Upton recently replaced In-N-Out Burger as the background on my phone. But what does this bodacious babe have in common with a cheeseburger, other than the fact that they’re both juicy and delicious and they make my mouth water? Behold: http://youtu.be/qE7G5p2xbHI (For [...]
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Tags: Advertising · Burgers · Fast Food · Reviews · Sandwiches
I wrote a piece for PBS in which I analyzed all 15 food & beverage Super Bowl commercials from 2011 and all 15 from 2010. My goal? Determine the total calorie count of all the food that appears on screen in each ad. You can read my piece HERE. Let me know what you think!
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Tags: Advertising · Sports
I guess “I’m” not bringing beefy back but it looks like Wendy’s is trying to bring back its once ubiquitous “Where’s the Beef?” tagline. For those of you born after 1984 here is the original campaign, and then the new one: http://youtu.be/aISkVvi5iI8 http://youtu.be/3oFxSKrMv5Q What it lacks in Clara Peller it more than makes up for with an [...]
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Tags: Advertising · Burgers · Fast Food
by JT · October 13th, 2011 · 5 Comments
As I was just watching Game 5 of the ALCS, a commercial came on the boob tube for Dr. Pepper’s latest offering: Dr. Pepper 10. The “10” in the name refers to the calorie count, which officially makes this beverage a diet soda. Now you might be thinking – doesn’t the Pepper already make a [...]
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Tags: Advertising · Soft Drinks
by Eick · September 14th, 2011 · 4 Comments
In this new ad from KFC promoting its popcorn chicken, the ad opens by asking “What part of the chicken is…nugget?” Yes, a very valid question indeed, and a good poke at McDonald’s for its chicken being less “real” or more “processed” than KFC. Of course that would be a good opening line if KFC [...]
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Tags: Advertising · Fast Food
That’s the idea behind this video from two students at Miami Ad School Europe. They’re pitching the idea of an “Olympic Whopper” which would be cooked over “real Olympic fire.” How exactly that would work is a little unclear, but it’s an interesting gimmick and attention grabber. And it DOES fit with the general Burger [...]
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Tags: Advertising · Fast Food · Marketing
Well, anyone, male or female can still buy it, but they have quite the in-your-face male targeted marketing campaign, all the way down to the wrappers. So what is prompting this post? While perusing the “international” aisle at my local Harris Teeter, I noticed a small section with candy bars from Britain. One bar in [...]
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Tags: Advertising · Candy · Marketing
Interestingly I received the press release for this the morning of Monday, August 8th RIGHT after putting on my “Avoid the Noid” t-shirt. No joke. Domino’s is celebrating the 25th anniversary of The Noid, the infamous claymation character from Domino’s commercials like this one: Domino’s is bringing the Noid back for one week only, in [...]
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Tags: Advertising · Marketing · Pizza
Huh. I find it hard to believe that when the Thomas English Muffins marketing department was bandying around this idea that no one pointed out, or at least thought about the fact, that for some people offering to cook them breakfast is akin to saying “hey, let me stay over and have rampant sex with [...]
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Tags: Advertising
While in Portland, Oregon last week I paid a visit to a little sandwich shop called Meat Cheese Bread (and was surprised to discover the guy making my sandwich was someone from my college who I hadn’t seen since the day we graduated!) They had an awesome retro meat ad on the counter there that [...]
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Tags: Advertising