Oreos are awesome. If you disagree, there are two possible reasons: One, you are not American. I’ll give you a pass because there’s no way you could truly understand the awesomeness of Oreos. Two, there is something seriously wrong with you and you should go the the emergency room immediately. Your taste buds may have fallen out. I really can’t think of any other excuses. Evidence that Oreos are America’s favorite snack is just a click away.
Some believe the same could be said for birthday cake. I am not one of those. Not that I hate birthday cake or anything, but I don’t love it. It’s just too rich. More than a couple of bites is overkill, in my eyes (mouth?).
Of course, the typical way of American thinking is that combining these two delectable desserts must create an even more amazing flavor explosion. But as we discovered last week, two great things does not an even greater thing make.
Now back to Oreos. The sweet treat is celebrating its 100th birthday on March 6th, and Nabisco has created a new flavor in its honor: Birthday Cake. They may already be in a store near you; if not, you shouldn’t have to wait long. Oreo was kind enough to send me a sleeve of these limited edition cookies for a “sneak taste.”
There are already too many varieties of Oreos. The only kind I eat are the original and golden flavors, and that’s enough for me. Peanut Butter, Mint, and Fudge Cremes be damned. I really don’t think you can improve on the original. But every brand does it; one flavor just isn’t enough these days. If there aren’t seven bastardized versions of your product, you’re clearly doing something wrong.
When I first opened the package of Birthday Cake Oreos, my nose was assaulted by the familiar vanilla scent of, you guessed it, birthday cake. To give you an idea of just how strong the aroma was, my mother, sitting about 25 feet away, said she smelled cake. The sleeve contained twenty-one cookies. In case you were considering buying Birthday Cake Oreos and eating the whole thing in one sitting, one of these cookies packs 70 calories. My brain tells me that’s 1,470 calories per sleeve. So don’t do that. Laughably, the serving size is two Oreos. In the words of Brian Regan, “Who the hell eats two cookies?”
The filling of the Birthday Cake Oreo has colorful sprinkles, like a Funfetti cake. It’s also much softer than the regular filling, so it’s actually possible to lick it off. Haven’t the people who make Oreo commercials ever tried to lick the filling? It’s not possible, despite what they will have you believe. It’s a conspiracy! Anyway, there is about as much filling in these as in the Double Stuf Oreos. The Birthday Cake filling tastes exactly like vanilla frosting, so they got that part right.
Another detail is that one of the cookies on each Oreo says “Oreo 100,” like a 100 Oreo coin. It’s as though we’ve entered the future and Oreos are now currency. I better head to the store and buy all the Birthday Cake Oreos, just in case. They’re each worth a hundred!
By my estimation, Birthday Cake Oreos are a solid 7 out of 10, but they’re nowhere near the originals (9/10). The main reason is they are much too sweet. They’re so rich that it’s difficult to eat more than a couple at a time. Maybe the serving size is accurate after all. It’s probably for the best, considering the nutritional value or lack thereof. They did nail the birthday cake flavor, I’ll give them that. But I don’t know if that’s a good thing. It’s a fun product to have for a limited time. Happy birthday, Oreo, and thanks for the free sample, but I don’t think I would buy these.













19 responses so far ↓
1 Alberto // Feb 21, 2012 at 2:40 pm
You are nuts if you think these are a 7 out of 10. They are hands down the best cookie I have ever eaten next to girl scout lemonades. I give birthday cake oreos a strong 9/10! I can only hope they change their mind about the limited time and make them a regularly stocked item year round.
2 tammy // Feb 22, 2012 at 1:02 pm
If they make them year round, ppl probably won’t buy them for long. The “new” will wear off them and we will all go back to the original. Oreo is smart in knowing how to sell their product. Limit edition always sells!
3 lindsey // Feb 25, 2012 at 9:34 pm
Take it from a pregnant lady, these are fricking Amazing! I’m eating them for two…..or may e just because they taste too Damn delectable to stop…
4 “You are nuts if you thi… « Mainstream // Feb 26, 2012 at 4:13 pm
[...] FUCKING A [...]
5 Anna // Feb 29, 2012 at 8:08 pm
I had my mom get me them from Safeway but they didn’t have them =(
I’d say more like 8.6/10
6 Amanda // Mar 5, 2012 at 4:52 pm
Where can you buy them? I have been looking everywhere!!!
7 Elle // Mar 6, 2012 at 5:36 pm
@Amanda, I’ve only seen them at Wal-mart.
8 Sarah // Mar 9, 2012 at 5:13 pm
If you look at the original Oreo box, those also have a serving size of 2 cookies. This is nothing new.
9 jerneice martin // May 15, 2012 at 1:05 pm
omg these cookies are so good .My co-worker turned me on to them and now im checking all of the grocery stores for them ….i cannot find them…smh
10 monica // Jun 21, 2012 at 2:19 pm
Omgoodness I love oreo cookies so much, I want them at my funeral! But on a serious note, have you guys ever tried Oreo Ice Cream cake? It’s amazing if you’re a fan of cookies and cream ice cream
11 yolanda // Jul 15, 2012 at 8:03 am
These are definitely a 9.5/10! can’t believe you only rated them a 7.
12 GrubGrade | Review: Limited Edition Candy Corn Oreos // Sep 12, 2012 at 5:50 pm
[...] 10.As far as tastiness goes, new Oreos flavors tend to range from solid successes (what up, Birthday Cake Oreo?!) to utter failures (here’s looking at you, Berry Burst Ice Cream). Given this [...]
13 Oreo Old, But Still Hip | So Good // Sep 27, 2012 at 2:00 pm
[...] September 27th, 2012 · No Comments As you likely know from the marketing campaigns and So Good reporting, the well-known Oreo cookie, and winner of our Snack Madness tournament, is celebrating [...]
14 Kerry // Oct 23, 2012 at 8:48 pm
BEST OREO EVER!! Once I bought my first pack of the “birthday cake oreos” I was addicted and I mean seriously, addicted!! I actually have been to wal-mart quite a few times and bought 10 or more packs at a time.. Oreo should make them a regular item. If I can find the, I will buy them forever!! At one point, I couldn’t find them, tried eating some regular ones, and ended up throwing them away! One you go birthday, I found it impossible to ever go back!! I am at this point in time, trying to find some to buy online.. I would love to stock up on them once again! I give them a 10 out of 10.. This is coming from someone, who really doesn’t like sweets all to well.
P.S. Before anyone says anything innapropriate, I only weigh about 95-100 pounds. Everytime I have commented on something such as this, people claim I must just be overweight because I bought so many at a time. Nope, just addicted to them!!
15 Luciano // Oct 28, 2012 at 11:56 pm
Where can I find or purchase your happy birthday Oreo cookies in Chicago with the yellow cover packaging, they were delicious
16 Savebaxternow // Nov 4, 2012 at 9:35 pm
Are those new they look DESCRIMINATING! 0.o ( it means good.)
17 Top So Good Posts of 2012 | So Good // Jan 3, 2013 at 4:45 pm
[...] scored the most trafficked So Good post of the year, with his review of Birthday Cake Oreos. Congrats Peter! He also drew strong traffic for his review of Wendy’s chili cheese fries and [...]
18 Megan // Jan 14, 2013 at 2:34 pm
These cookies literally changed my life. I´m not a huge funfetti fan but between these guys and Momofuku´s birthday cake truffles, I am on cloud nine. I am still trying to find these cookies online. #lifechangingproduct
19 A Super Bowl: High Chex Mix-pectations | U Penn Social Book // Feb 4, 2013 at 6:38 pm
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