May, 2010 | So Good
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Entries from May 2010

San Jose Hates Happy (Meals)

by · May 29th, 2010 · 8 Comments

I know this is an old story, but this needs to stay fresh in our minds, especially over this Memorial Day weekend.  In lovely Santa Clara county of the small, clean and quiet city of San Jose, CA people are having problems.  Concerned parents fear that restaurants like McDonald’s are teaching their kids terrible lessons [...]

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Tags: Fast Food

Healing Potion Energy Drinks

by · May 28th, 2010 · 4 Comments

This is incredible.  You may have remembered our little piece on Jones Soda’s Dungeons & Dragons special edition.  Well, the noble warriors at ThinkGeek have already gone to the next level and created energy drinks called Healing Potions. The bottles are key.  If anyone played any classic Final Fantasy/Legend of Zelda role-playing games growing up [...]

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Tags: Soft Drinks

So Good Blog/News Round-Up 5/28/10

by · May 28th, 2010 · 2 Comments

Top 10 worst fast food meals. In-n-Out is coming to Texas. Fork in the Road reviews the new BK ribs. The top 100 cooking shows of all-time. 10 things you didn’t know about bananas. Kraft is targeting adults for Mac ‘n Cheese sales. Coming soon: the Sushi Popper? 10 reasons to drink canned beer. Capital [...]

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Tags: News

KFC is….So Good?

by · May 24th, 2010 · 6 Comments

The So Good Inbox has been blowing up this morning with people asking if I’ve heard the news about KFC’s new marketing slogan.  After months (potentially years) of research, KFC is kicking aside its old “Unthink” slogan and embracing a brand new one: “So Good.”  It’s simple, straight-to-the point, elicits thoughts about good taste, rolls [...]

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Tags: Advertising · Chicken

In This Economy: Burger King Ribs

by · May 23rd, 2010 · 23 Comments

Here’s an interesting bit from Nation’s Restaurant News, namely a new menu item from Burger King in yet another bold price-conscious move: The new bone-in ribs, which have been tested in various markets and use the chain’s new batch broilers that are now in nearly all domestic Burger King units, are priced at $7.99 as [...]

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Tags: BBQ · Fast Food

Me ‘N Google: Milk

by · May 20th, 2010 · 9 Comments

I’ll begin by saying I woke up this morning wondering about milk.  I did this because we were out of yogurt and I had my heady hippie granola with 2% milk.  It was not satisfying.  This sent me into a nostalgic haze, to a time when I couldn’t leave for school until I consumed a [...]

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Tags: Advertising

Dungeons and Dragons Cola

by · May 14th, 2010 · 9 Comments

Brought to you by the delightful humans at Jones Soda.  Obviously.  Who else would take the time to cater to a small percentile of table top role players and pull it off so gloriously.  To whit: With flavors like “Eldritch Blast” and “Potion of Healing,” I can’t imagine these won’t fly off the nerd shelves.  [...]

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Tags: Soft Drinks

Would You Rather: Peanut Candy Edition

by · May 14th, 2010 · 8 Comments

Catching a movie in my pre-teens was an incredible experience.  The smell of horrible two-day-old popcorn at the Sangertown Mall, the crunchy disgusting carpets…and the candy.  Oh the candy. I preferred to forgo the traditional box of candy and went for the wall of sugar.  You remember those gargantuan plexi-glass shelves containing your darkest desires.  [...]

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Tags: Candy · Would You Rather?

Gatorade Targets “Tapped” Market

by · May 7th, 2010 · 1 Comment

In a new marketing campaign recently seen in Sports Illustrated, ESPN the Magazine and Us Weekly, Gatorade (from the PepsiCo family of products) has begun to take on what it deems as a prime competitor: tap water.  Gatorade’s slogan? “Water has no carbs. Water has no electrolytes. Water has no game.”  Now water may have no [...]

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Tags: Marketing · Sports

Cadbury Flake 99 Challenge

by · May 6th, 2010 · 2 Comments

The theme park Cadbury Ice Cream Land had the fun/briliant/insane idea to challenge fans to eat a Cadbury Flake 99 ice cream upside-down on a rollercoaster at speeds of over 40mph and pulling over 3Gs.  Check out the amusing results:

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Tags: Desserts · YouTube