NBA Ends Ad Prohibition JT August 20, 2009 Advertising, Sports 10 Comments As reported back in January, due to financial concerns, the NBA is allowing courtside liquor advertising for the first time since 1991.Â This was hardly shocking news considering how much NBA teams will be going into the red next season, and their subsequent need to generate revenue.Â What is interesting here is some of the partnerships that have formed between booze companies and teams. The Miami Heat has deals with Bacardi, Grey Goose, and Dewar’s (covering the young, midde-aged, and old demos).Â Also, the Los Angeles Lakers just signed the first exclusive deal with 1800 Silver tequila.Â (Apparently, Lakers fans drink more tequila than other booze.)Â Regardless, it will be interesting to see the affect of every arena being wallpapered with liquor ads as well as which new partnerships form – Toronto Raptors/Canadian Club?Â Atlanta Hawks/Southern Comfort?Â New York Knicks/Aristocrat Vodka? Which teams/brands make the most sense to you? H/t to Media Post for the pict. The following two tabs change content below.BioLatest Posts JT Latest posts by JT (see all) Starbucks Enters New Beverage Territory - August 1, 2013 Dole’s Banana Dippers Look Promising - July 7, 2013 Time For Summer Food - June 20, 2013 10 Responses Brian August 20th, 2009 Celtics/Baileys Irish Cream My team, the Warriors, play like a bad drink. Things start off promising, but in the end you’re left with a bad taste in your mouth and the sudden urge to vomit. Reply Sethonious August 21st, 2009 GS Warriors should be MD 20 20 or some other kind of hobo wine. Reply bruleeblog August 21st, 2009 Maybe Canadian Club, but I could also the Raptors hooking up with Molson or Crown Royal. Reply dave August 22nd, 2009 milwaukee bucks = jaegermeister Reply Antonio August 25th, 2009 warriors=popov vodka. Reply plushpuppy September 8th, 2009 There is a law in Canada that alcohol or tobacco companies cannot advertise that they sponsor anything. They cannot put their names anywhere on the arena, cannot say they are sponsor such and such an event or team, therefore they do not sponsor anything. Reply KevinB September 8th, 2009 I guess the Molson Centre in Montreal is sponsored by a chewing gum combine. And, although Labatt’s is no longer allied with the Blue Jays, there are still plenty of Blue ads plastered all over the Skydome. There’s sponsorship, and there’s sponsorship, I guess. Reply nike air force September 18th, 2009 I guess the Molson Centre in Montreal is sponsored by a chewing gum combine. Reply nike air force 1 September 18th, 2009 My team, the Warriors, play like a bad drink. Things start off promising, but in the end youâ€™re left with a bad taste in your mouth and the sudden urge to vomit. Reply nike air force 1 September 18th, 2009 I guess the Molson Centre in Montreal is sponsored by a chewing gum combine. And, although Labattâ€™s is no longer allied with the Blue Jays, there are still plenty of Blue ads plastered all over the Skydome. Reply Leave a Reply Cancel Reply Your email address will not be published. Name* Email* Website Comment Current ye@r * Leave this field empty Notify me of follow-up comments by email. Notify me of new posts by email.